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Welcome to {my}dentist, New Chester Road, Wirral Dentist located in Birkenhead

Accepting New patients

Our services at a glance

  • Affordable finance available Find out more
  • NHS Dental care
    Dental care
  • {my}options affordable private treatment
  • ClearCorrect from £1990.00
  • sb_dentures Upper & Lower from £780.00
    Upper Or Lower from £550.00
  • Facial-aesthetics from £160.00
  • Hygiene services 20 Minutes from £53.00
    30 Minutes from £80.00
  • teeth-whitening From £199.00
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Opening times

09:00 - 17:45
09:00 - 19:00
09:00 - 17:45
09:00 - 17:45
09:00 - 17:30
Saturday Closed
Sunday Closed


Telephone: 01516 451509
Email: Click here to send an email


479 New Chester Road, Rock Ferry, Birkenhead, CH42 2AG.

About {my}dentist, New Chester Road, Wirral

Our practice is based in the bustling town of Rock Ferry where we have been established for many years. We work closely with the local community by supporting school events and holding free assessment evenings. Our highly skilled team of dental professionals are dedicated to providing high quality dental treatment in a caring and relaxed environment. Our practice provides NHS, private and {my}options treatment plans which are available to all of our patients. We believe there is no such thing as a ‘silly question’ and our friendly team are here to offer you advice and support throughout your treatment journey. Our clinicians offer free consultations to all our patients where we can answer any of your questions and discuss treatments, costs and finance options, if required. Alongside a comprehensive range of NHS treatments, our dentists also specialise in Smile Makeovers and Cosmetic Dentistry; treatments include facial aesthetics, bridges, crowns, veneers, white fillings and referrals for dental implants and short-term orthodontic solutions.


Please note that due to the remaining Covid safety procedures we still have fewer appointments available than before the pandemic. Our practice teams across the country are working hard to fit everyone in as quickly and as safely as possible, including those who need urgent dental help and people who want to schedule their regular check-ups. Please be assured that we are doing everything we can to support you and please continue to be kind to our teams.

Protective measures in practice
Our first priority is always the wellbeing of our patients and colleagues. We have made some changes in our practices to ensure your safety. Please read our safety information ahead of your next visit

Click here to read our guide to Managing dental problems at home during Covid-19 Patient safety - What a visit to us will be like during Covid-19

Practice facilities

  • Parking
  • Disabled access
  • Free wifi available

What our patients say

  • Google 5 out of 5

    "Just had my first appointment, hands down the best dentist I've ever been to. Approachable, professional and friendly from the dentists to the receptionists, i cannot thank them enough for how comfortable they all made me feel. Cannot recommend them enough!!"

    Reviewed on 07/10/2021

  • Google 5 out of 5

    "Good dentist"

    Reviewed on 14/08/2021

  • Google 5 out of 5

    "My son and I have been to see Michelle and Kylie on a few occasions over the past couple of months. They are both so professional and friendly.and make a brilliant team. Michelle even remembered my son's nickname 4 weeks after the first time she met him and the way she greeted him was amazing. I'm actually looking forward to our next visit."

    Reviewed on 02/07/2021

  • Google 5 out of 5

    "Michelle is lovely, she made my dental appointment so easy and relaxed definitely 5 stars"

    Reviewed on 19/06/2021

  • Google 5 out of 5

    "I have had to attend the dentist multiple times the past few months, with not going last year at all. I was given a new dentist as my usual one is off at the min. Michelle couldn't have been nicer, or more thorough! I had xrays, a filling and a crown done over a course of a few weeks. I was extremely happy with all of the treatment I received. The nurse Kylie was lovely too and put me at ease. Nobody likes the dentist, but these 2 girls were a delightful concoction and made it all that more bearable. Service with a SMILE!"

    Reviewed on 03/06/2021

  • Google 5 out of 5

    "Never liked going to the dentist really (only at a must) but to go here today and have Michelle as my dentist and Kylie as my nurse made me feel welcomed, comfortable and reassured. Both generally lovely people. Michelle talked me through step by step for my procedure today, didn't cause me any pain and done a great job as well as Kylie helping! Michelle then kindly put a plan together with me to help me get my perfect smile that I've always wanted and I'm now excited to go back and have it all done by Michelle only! Thank you to you both so much, looking forward to coming back as long as I have you both at all times. Great teamwork and service today. Danielle (using my partner's Google address)"

    Reviewed on 30/04/2021

  • Google 5 out of 5

    "Michelle Wooi was brilliant. She made me feel at ease and relaxed. She has helped me overcome my fear of dentists. I would highly recommend My Dentist."

    Reviewed on 24/04/2021

  • Google 5 out of 5

    "Never been a big fan of going to the dentist but who is? Since I registered with my dentist I’ve been very happy with the service. I’ve had fillings, root canal, extractions and a crown all of which were painless. For this I would highly recommend My Dentist."

    Reviewed on 21/04/2021

  • Google 5 out of 5

    "The staff were very friendly and made me feel comfortable during my appointment. The advice given to me was clear and all pricings well explained. I also had quite a few concerns about my teeth but I was given a lot of reassurance about how my issues could be fixed, so this made me feel a lot better! Thank you Michelle and Nikki :)"

    Reviewed on 24/03/2021

Have you been to {my}dentist, New Chester Road, Wirral? We want to hear from you. Tell us about your experience at our practice so we can better improve our services to you.

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  • Dental Hygiene


    Our professional hygienist services offer unique oral hygiene guidance. For more information call
    01516 451509

  • Tooth whitening

    Teeth whitening

    Improve the appearance of your teeth with our world class whitening systems. For more information call
    01516 451509

Our treatments and costs

  • NHS
  • {my}options affordable dentistry
  • Private dentistry

NHS treatments and costs

To see if you are exempt from paying for NHS dental treatments please click here.

Providing NHS Dentistry

{my}options - affordable private treatment

{my}options is unique to mydentist. Whether you want a check-up, an urgent appointment, treatment or even a complete smile makeover, you can get the smile you have always dreamed of at a price you can afford. With a range of early morning, evening and weekend appointments you can be seen at a time that suits you. With {my}options, you’ll have priority appointments when you need them most, and no long waiting lists.

  • No long waiting lists
  • Flexible appointment times

Find out more about {my}options here

get the smile you have
always dreamed of at a price
you can afford
Options people image

Meet the team at {my}dentist, New Chester Road, Wirral

Your clinicians

  • Dr.April Elise America Whitlock Qualified from: BDS England, 2010 GDC No: 191548
    April graduated from the University of Liverpool in 2010 and began work in Exeter for her first year, post-qualification. Alongside providing NHS dental treatment, April also offers private cosmetic treatments. She is able to administer facial aesthetic treatments: anti-wrinkle and lip volumising injections for clients wanting to improve their overall appearance. In addition to this, April is also interested in restorative dentistry to enable her patients to look and feel their best. To this end, she is currently working towards her membership of the British Academy of Cosmetic Dentistry with a longer term aim of achieving BACD Accreditation. Throughout each patient's care, April prides herself in setting a calm environment and reassuring atmosphere.
  • Dr.Audrone Zemaityte Qualified from: D Odont. Lithuania, 2015 GDC No: 261084
    Audra graduated from Vilnius University, Lithuania in 2015 and relocated to the UK shortly after. She began working in a private practice in Liverpool where she developed a special interest in cosmetic dentistry. In 2018, she decided to bring her training and expertise to {my}dentist, in order to provide dental care to a wider group of people. Audra is certified to provide ClearCorrect for patients who want to have straighter teeth without the use of conventional braces. Audra's interests lie in cosmetic dentistry, particularly Composite Bonding, as well as providing general dentistry. She embraces the latest cosmetic dentistry techniques, materials and equipment to create the perfect smile for her patients.
  • Dr.Niharika Dahake Qualified from: BDS India, 2014 GDC No: 271263
    Niharika studied dentistry at Chettinad Dental College and Research Institute in India where she qualified in 2014. She then worked at Chettinad Dental Hospital for three years before moving to the UK with her husband. Niharika joined us here at {my}dentist, Rock Ferry in May 2018 where she works as an NHS and private dentist. She has a special interest in crowns, periodontal treatment and composite fillings. Niharika’s reassuring and ‘down to earth’ manner makes her highly skilled when explaining procedures to anxious patients and when putting them at their ease. She finds great satisfaction in restoring patients’ smiles and seeing the final results.
  • Dr.Nisha Madhavan Qualified from: BDS India, 2001 GDC No: 208493
    Nisha Madhavan studied dentistry in Tamil Nadu, India, where she qualified in 2001. In 2005, she completed her Masters in paediatric dentistry and by 2007, Nisha was working on the maxillofacial department as a Senior House Officer in Wolverhampton. Two years later, Nisha made the move to Merseyside and became a Senior House Officer at Aintree. She then became an associate dentist in Liverpool in 2012 before joining the {my}dentist family here at Rock Ferry in 2015. Nisha has specific skills in surgical dentistry and cosmetic procedures. She is also highly skilled when working with children and anxious patients and provides both NHS and private dental care to a long list of well-established and new patients.
  • Dr.Pradeep Karanjkar Qualified from: BDS India, 1994 GDC No: 104750
    Pradeep studied dentistry in India and graduated in 1994. He joined {my}dentist in 2007 and since 2011 he has worked as the Clinical Support Manager for Cheshire. Pradeep also works as an NHS and private dentist at our practice three days a week. In 2013 he become a mentor for overseas training dentists and has since mentored many clinicians by sharing his extensive knowledge and wealth of experience. His long-standing position at Rock Ferry has given him the opportunity to become part of the local community and he loves to make his patients happy by improving their smiles. Pradeep continues to enhance his skills and has attended several courses including Denture Excellence.
  • Dr.Stephen Gerald Cooley Qualified from: BDS England , 1987 GDC No: 62749
    Steve qualified from Sheffield University dental school in 1987 as a Bachelor of Dental Surgery and followed this with a Diploma in Post Graduate Dental Studies in 1997. Steve has built a successful career as a Principal Dentist and Clinical Director and has run his own practice for most of this time. He is interested in most aspects of general dental care but in particular, prevention of dental diseases, gum care and restorative care. Steve's wife is from the Wirral and they relocated here in 2019. He knows the area well and enjoys the local cost line and North Wales for walking and mountain biking.

Dental professionals must be registered with the GDC and meet high standards. Find us on the register: www.gdc-uk.org

The smile gallery

Flexible finance available*
25+ years caring for UK patients
UK's largest dental care provider
Trustpilot rating - mydentist Trustpilot rating - mydentist 4.6/5

{my}dentist teeth straightening

We are the experts in clear aligners

finance available*
Subject to status
01516 451509

Affordable invisible braces for straightening teeth at home

At {my}dentist, New Chester Road, Wirral we can help you achieve straighter teeth safely and conveniently under the care of the UK’s largest group of qualified dentists. We are dedicated to helping people discover their smiles. As we’re UK based and owned, you can be assured that we are on hand every step of the way should you have any questions.

Our registered dentists use the latest digital technology to create a treatment plan just for you that will give you straighter teeth safely and conveniently.

Using clear braces, which are almost invisible, your teeth will be gently and slowly moved into position over the course of several months. We’ll keep a check on your progress and you can contact us anytime should you have any questions.

Get your perfect smile?

call 01516 451509

See our teeth straightening results...

  • Amazing smile

    Some more amazing teeth straightening.

  • Gorgeous smile

    Only 7 Clear aligners / teeth whitening / Composite bonding.

  • More smile goals achieved

    More smile goals achieved with clear aligners

  • Can't stop smiling

    This patient never smiled with her teeth, now she can’t stop!

  • Amazing new smile

    New smile involved teeth straightening with clear braces and touch ups of composite bonding!

  • Fantastic smile

    Clear aligners and composite and whitening for this fantastic smile!

  • Small changes create big smile

    Simple but effective. Some of the smallest changes can create the biggest smile!

  • Changing smiles

    Changing smiles and lives. Another amazing smile from {my}dentist

  • An amazing teeth straightening result

    An amazing result teeth straightening result! Wondering if our treatment is right for you?

  • Smile makeover success

    Our clear aligners and teeth whitening playing their part in this patient's smile makeover.


Who are {my}dentist?

nearly600UK dental
over25 yearscaring for
UK patients

Trustpilot score: 4.6 / 5

Who we are

{my}dentist is the UK’s largest network of dental practices across the UK. Every year, we see more than 4 million patients and help thousands of people achieve their dream smiles with our teeth straightening treatments.

Unlike some companies we have years of experience in teeth straightening

We believe that teeth straightening can only be safely carried out by qualified dentists. They are the only people who have the knowledge and skills to provide safe and predictable treatment. At {my}dentist we have the UK’s largest network of clinicians who will listen to your individual smile goals and deliver high quality, safe, convenient and affordable care.

We only work with dental clinicians

As well as our network of dentists we also have a UK-wide network of qualified orthodontists, should you need more complex treatment. While all of the dentists you will see are trained to provide teeth straightening with clear aligners, some patients might need to see a specialist orthodontist if their teeth are very crowded. Whatever your needs you can relax in the knowledge that we can help.

Why choose us

  • Years of experience
  • Clinically-led treatments
  • See how your teeth could look with a digital scan
  • Contact us anytime
  • Support every step of the way

Clinically safe

All {my}dentist patients have their treatment overseen by a UK registered dentist. We will make sure that your teeth and overall oral health are in good shape before we start teeth straightening and check in with you regularly to make sure that the treatment is progressing as planned. That means you can rest assured that at the end of treatment your teeth will look and feel great. All of our practices are regulated by the Care Quality Commission (CQC), the UK’s healthcare governing body, and are subject to the strictest clinical protocols.

Proud to be working with the CQC Proud to be working with the GDC

Last updated: Monday, 25 April 2022